“自己当老板”的11条误区
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人
们对那些开公司的人存在着许多误解。亲手创业者的真实生活,与电影、小说或新闻媒体给人的印象大不相同。这些虚构的东西让一些可能成为企业家的人失去了起步的勇气,甚至还影响了决策者。那么,让我们来揭穿一些最常见的谬误吧。实际上,企业家创立公司要么是出于偶然,要么是因为想证明自己,要么是出于无聊,要么是因为拥有激情——而不是因为他们想变得富有。研究表明,一句简单的话最能归纳新企业创立者的驱动力:“我要给他们看看。”金钱是一种衡量表现的方式,同时可以为下一个项目提供资金——但却不是首要目标。
企业家的动机是挣钱。
想法最重要。
企业家是天生的,不是培养出来的。大多数成功企业家并不是在很年轻时就起步的。他们通过为别人打工获得经验、学习如何运营一个企业,之后才开创自己的企业。正如没有人生来就是医生或建筑师一样,企业家往往是通过实践来找到自己的定位,而非天性使然。
初创企业是“一个人的乐队”。
企业家是创新天才。
企业家大都学习不好、拿不到资格证书。
大多数新公司会失败。
企业家是孤家寡人。
企业家个人生活一塌糊涂。
企业家是赌徒。
企业家是工作狂。
当一名企业家,既不像许多人想象的那么难,也不像大家所认为的那么惨。假若今后你有“秀秀自己”的想法,不妨想想我的这些话。
译者/徐柳
There
are a lot of misconceptions about those who build companies. The real lives of self-starters are quite different from the impression created in movies, novels or the news media. These fictions discourage some would-be entrepreneurs from giving it a go, and even influence policymakers. So let's debunk some of the most common falsehoods.
Entrepreneurs are motivated by money.
The idea is what matters.
Entrepreneurs are born not made. Most successful business owners do not start out very young. They gain experience working for others, and learn how to run an enterprise before venturing out on their own. Just as no one is genetically programmed to be a doctor or an architect, so entrepreneurs tend to find their calling by nurture rather than nature.
Start-ups are one-man bands.
Entrepreneurs are inventive geniuses.
product and make it cheaper, market it better or watch the costs properly.
Entrepreneurs are mostly academic rejects with no qualifications.
Most new businesses fail.
Entrepreneurs are loners.
Entrepreneurs have chaotic personal lives.
Entrepreneurs are gamblers.
Entrepreneurs are workaholics.
Entrepreneurship is neither as difficult nor as miserable as many people think. Bear this in mind next time you entertain the idea of running your own show.
While a founder needs to be committed, most work no more hours than ambitious corporate managers. And at least the self-employed can choose their own work patterns. Moreover, surveys show the most stressful aspects of life for staff in big companies are office politics and commuting, things entrepreneurs can largely avoid.Yes, they take financial risks, but most are good at judging the downside, and are more cautious in their ventures than it might appear to the uninformed. The vast majority of bankrupts are not entrepreneurs who failed: they are ordinary workers who borrowed too much.The popular image of an entrepreneur is of someone who has sacrificed everything to make a fortune - including his marriage and family. Elsewhere they are portrayed as playboys with no domestic ties. The truth is that most have a settled home life and stable relationships. The support of a steady partner is needed to help the entrepreneur through the tough times.It takes people skills to build a company, and most entrepreneurs are extroverts who enjoy the company of others. They choose to work for themselves because they enjoy the independence, not because they want to hide away from colleagues.Actually the survival rates for companies have been rising in recent years. Only a small proportion of operating enterprises go bust each year - as opposed to inactive limited companies being wound up or struck off, which distorts the statistics. And companies usually fail because of management shortcomings, rather than external forces.Today more and more business owners have university degrees or doctorates. Being an entrepreneur is now a respectable career choice, so more of the educated middle-class have taken the plunge.Very few inventors make it big in business. Rather, those who tend to strike gold are commercially-minded individuals who replicate an originalMost companies that do well are developed by teams. A prime mover often gets most of the attention - and possibly the rewards - but it is the winning combination of skills formed by a partnership of players that is the most likely formula for success.In fact, execution is everything. We all have brilliant concepts that never come to fruition because they are impractical, or because we are too lazy or distracted. Making it happen is what counts, and this is the difficult bit - which is why so many seemingly clever schemes fail. In reality they create firms by accident, or because they want to prove themselves, or because they are bored, or have a passion - rather than because they want to get rich. Studies have shown that the short phrase that best sums up the drive of those who create new enterprises is "I'll show them". Money is a way of keeping score and providing capital for the next project - not the prime objective.- “自己当老板”的11条误区
- 有机会一定要自己当老板
- 自己当老板的思考之二:资金的运用
- 自己当老板的思考之三:如何启动创业
- 自己当老板的思考之四:财务管理
- 为别人打工还是自己当老板
- 自己当老板的思考之五:善待你的员工
- 如果你当了老板,老板干什么?——不把自己当老板,你永远都混不好
- 12条守则:让你成功创业当老板
- 12条守则:让你成功创业当老板
- 如何管理自己的老板?
- 不把自己当老板,你永远都混不好
- 当老板和打工的区别
- 别当被老板拆掉的桥
- 什么样的人适合当老板?
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