单击一次999,莆田医疗大佬不满百度竞价规则

据微博账号@北冥乘海生爆料，莆田（中国）健康产业总会向所有莆田系医疗机构发放通知，要求协会中所有机构停止在互联网上的有偿网络推广。通知要求：

对于不停止有偿推广的单位，不管是不是会员单位，是不是莆田系医院，总会将发动所有力量进行点击，并在内部进行通报；一旦搜索引擎公司报复性地关闭带头企业账户，总会将发动所有力量统一关闭账户，停止合作。

消息指出，莆田系在百度上投放了巨额的广告推广费用，“占到百度广告收入总额的一半。”此前，莆田市委书记梁建勇曾公开表示，“百度2013年的广告总量是260亿元，莆田的民营医院在百度上就做了120亿元的广告。”

根据百度2014年第四季度财报，该公司全年网络营销营收为人民币484.95亿元，占到总收入的98.8%。

真正让莆田系医疗大佬们做出激烈回应的是百度畸形的竞价排名和收费方式。这位移动医疗从业者透露，在百度平台上，每个病种都要分开竞价排名。

 

 

 

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